
● For fitness coaches
Train them.
Keep them.
Get paid for it.
Weekly programs Live classes Challenges Gear drops Progress check ins
Cash Passion for fitness coaches
Free workout videos build an audience, then another app takes the subscription. Cash Passion gives you your own community, your own app and your own store, so your members train with you and pay you directly.
01
Big following.
Small checks.
You built the audience. Right now, other platforms decide who sees your work and how much of the money reaches you.
×
Free videos do not pay the bills
Huge views, empty classes. Your workouts get saved and shared by thousands of people who never pay. The platforms keep the audience and most of the money.
Members pay you every month, and you keep 75% to 98% of every sale depending on your plan.
×
Members drift after week two
No accountability, no results. People start strong, then fall off because nothing checks in on them. You never even see who stopped showing up.
Challenges, badges and leaderboards keep members training, and push alerts bring them back.
×
Your clients are scattered across five apps
Programs here, chat there, payments somewhere else. Programs in a PDF, check ins in a group chat, payments on another site and gear on a fourth. There is no single place for your members.
One home for the programs, the classes, the chat and the store, all under your name.
02
Built for how
coaching actually works
Every one of these runs inside your community and your app from day one.
01
Weekly programs
Post the week of workouts with video demos, unlocked by membership level.
Membership levels
02
Live classes
Run live sessions from the gym or your living room and drop the replay for members who missed it.
Events and live streams
03
Challenges
Thirty day challenges with badges, streaks and leaderboards that keep members coming back.
Your own community
04
Gear drops
Branded gear and members only runs with zero inventory. Your members shop first and you see who bought.
Merch store and e-commerce
05
Progress check ins
Members post wins and check ins in the feed and get feedback from you and each other.
Your own community
03
Eight things,
one platform
Every plan includes all eight. No duct taping ten apps together.
01
Your own community
Profiles, feed, group chat, your own emoji reactions and GIFs. Your whole crew in one place.
Included
02
Your own mobile app
Your name on their home screen, with push alerts for class time.
Included
03
Membership levels
Free, member and coaching levels with badges and leaderboards.
Included
04
Your own branding
Your logo, colors, domain and emoji set. It looks like your brand, not our app.
Included
05
Events and live streams
Live classes, Q and A sessions and replays on demand.
Included
06
Merch store
Branded gear and limited runs with zero inventory.
Included
07
E-commerce
Programs, meal plans, one on one sessions and downloads.
Included
08
Membership subscriptions
Monthly and yearly Stripe subscriptions that pay out to your account.
Included
04
See an
example
We built a full example for a made up coach, Tasha Reyes, to show what your community could look like on day one.

Example community · Made up brand
Rise Club
- Weekly programs with video demos
- Live classes with replays
- Thirty day challenges and leaderboards
- Members only gear drops
Already live: Bundy Club, a fan community running watch parties, badges, chat and merch on the same platform.
05
What could
your members
be worth?
An example year one. This is an illustration, not a forecast or a real customer result.
Example
Example year one
Example fitness community · Illustrative
Memberships 800 × $14.99/mo × 12
$143,904
Gear, programs and sessions
$12,000
Total sales
$155,904
Revenue share (Headliner, 10%)
−$15,590
One time setup fee
−$10,000
You keep
$130,314
Example only. Not a real customer result.
Example inputs
- 800 paying members
- $14.99 a month membership
- $12,000 a year in gear, programs and sessions
- Headliner plan: $10,000 setup, 10% share
Example figures for illustration only. Actual results depend on audience size, pricing and engagement. Payment processing fees are not included.
$
One setup fee.
A share that shrinks.
Pay once to launch, then a share of transactions. A bigger setup fee means you keep more of every sale. Every plan includes all eight features.
Opener
$2,500
One time setup
25% revenue share
Launch fast and test the waters.
Rising
$5,000
One time setup
20% revenue share
For growing fan bases ready to build.
Popular with coaches
Headliner
$10,000
One time setup
10% revenue share
The sweet spot for established names.
Arena
$15,000
One time setup
5% revenue share
Big audiences that sell a lot.
Legend
$20,000
One time setup
2% revenue share
Keep nearly everything you earn.
06
Live in days,
not months
01
Claim your community
We set up yourname.cashpassion.com or your own domain.
02
Make it yours
Logo, colors, your emoji set and names for your member levels.
03
Load the first program
Post week one, schedule a live class and stock the store.
04
Open the doors
Post the link and launch your app. Members can join and pay from day one.
07
Fitness coach
questions
Want to talk it through? Get in touch and we will walk you through a live community.
Can I sell programs and one on one sessions?
Yes. Sell programs, meal plans and one on one sessions as products, or include them in a membership level.
What does it cost?
A one time setup fee plus a share of transactions: $2,500 with 25%, $5,000 with 20%, $10,000 with 10%, $15,000 with 5% or $20,000 with 2%. Every plan includes all eight features.
Who owns my fan list?
You do. Members, emails and payments are yours, and Stripe pays out to your own account. If you ever leave, your list leaves with you.
Can I sell gear in the same place?
Yes. The store handles branded gear with zero inventory, plus programs, sessions and digital downloads, all with member pricing if you want it.
How do I keep members engaged?
Challenges, streaks, badges and leaderboards are built in, and push alerts from your own app remind members when class starts.
Do I need a team to run it?
No. We launch your community fully set up. You post programs, go live and run the store from one dashboard and the app.
Your next program
deserves a home.
Apply to launch your own community, app and store on Cash Passion. No payment to apply.